Volkan OZBEK, Sule SAHİN, M. Emin AKKİLİC, Fatih KOC

THE RELATIONSHIPS BETWEEN CONSUMER ATTITUDES TO THE COMPLAINT AND SWITCHING COST: A STUDY ON BANKING INDUSTRY

PressAcademia Procedia

2017-Cilt: 3 - Sayı: 1

246-256

Consumer attitudes to the complaint, switching cost, banking industry

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